About

Let’s create B2B marketing you LOVE

Hi, I’m Lisa Goller.

Since 2000, I’ve injected smarts + sizzle into B2B marketing. In 2013, I launched my own strategic content marketing company to help B2B marketing teams save time and fuel sales growth.

As a Content Marketing Strategist, I offer strategic content marketing services to retail tech, consulting and research companies on 4 continents.

My fresh twist on stodgy strategy frameworks help CEOs, presidents, managing directors and board members keep up with the blistering pace of innovation as global retail evolves.

See my latest media coverage and client testimonials.

 

Why CEOs hire me for their B2B content marketing projects:

QUALITY

    • Unique: Differentiate your company with irresistible marketing

    • Engaging: Connect with your audience with relevant, timely content 

    • Creative: Dazzle your audience with vibrant, unique content they love (and share)

EFFICIENCY

    • Time savings: With 20 years’ experience, I offer a flat learning curve, including minimal revisions, freeing up your time for other priorities

    • Cost savings: My efficient processes and lean overhead make me more affordable than an agency, and I can deliver a fast ROI to help you stretch every dollar

RESULTS

    • Business development: Earned a 100% win rate on RFP reports, helping global project teams win new business deals worth up to 9 figures each

    • Lead generation: Delight your audience with arresting content that fuels engagement

    • Thought leadership: Show your brilliance to stand out in your niche and earn trust

    • Relief: Replace stress with peace of mind and confidence, as I always meet deadlines with minimal revisions

STRATEGY

    • Big picture: CEOs appreciate my high-level thinking, which aligns their marketing goals with their business goals, and keeps them competitive

    • Abstract thinker: I connect disparate dots, and see patterns and relationships most people miss

    • Global trendspotter: I help companies protect against obsolescence by proactively adapting to international market trends before their rivals do

FUN

    • Good times: I am a wacky, wacky woman who is known to spark joy.

Cheerleader for entrepreneurs:
As an entrepreneur celebrating 10 years in business, I’m an enthusiastic supporter of fellow business owners.