About me
Hi, I’m Lisa Goller.
I create irresistible B2B content that blends smarts + sizzle. Global retail tech, consulting and research companies hire me to stand out, save time and fuel sales leads as retail evolves worldwide.
How you win
Save time
Meet every deadline with efficient content creation by a fast learner
Attract leads
Grab attention with bold, brilliant B2B contentSell more
Spend more time delighting clients (vs. creating your own content)Content services
Lead generation
Grow sales leads with ghostwritten blog posts, industry reports, infographics, web copy, email campaigns, collateral and ebooks.
Thought leadership
Show your brilliance with ghostwritten whitepapers, industry reports and articles on global retail trends and competitive strategy.
A mix of both
Any items listed here, plus content marketing strategy, newsletters, video scripts, social media copy, case studies, and copyediting.
Balance smarts + sizzle
Visual
Sell with enticing data visualization, as content with relevant images earns 94% more views
Research
Boost credibility with recent statistics and relevant global examples from trusted sources
Timeliness
Show how your retail tech offerings exactly align with consumer and market trends
My strengths
9
Years in business
712
Completed projects
21
Years in marketing
999
Cups of coffee
Latest posts
We Still Love Stores
Physical Stores vs. E-Commerce
2022 Retail Strategy Trends Mid-Year Check-In
Fuel B2B leads with Lisa Goller Marketing
Strategic content marketing for retail tech growth