Work featured in

About me

Hi, I’m Lisa Goller.

As a senior marketing professional,

📈 CEOs with lean teams boost awareness and demand with high-impact strategy, especially in AI and retail media, as a fractional marketing lead
🚀 Bigger teams build and refine cross-functional infrastructure by applying my proven, proprietary processes to launch successful GTM campaigns as a marketing consultant
📣 Build visibility and brand trust to earn credibility and leads
🎯 Stand out and sell in a crowded AI-influenced market

See how you benefit by working with me.

Follow on LinkedIn

" clients secured relevant media coverage,  and boosted their social media followers by 92%. One client extended our contract 3 times because they were so impressed with our fast results. And 2 clients achieved growth that attracted acquisitions."

Dan Dyer
Dan Dyer
Founder, Tier1 PR

Fotini2
Fotini Iconomopoulos
Principal, Forward Focusing

""Hiring Lisa was one of my earliest decisions as CMO, and it's proven to be among my best ... her top-quality work -- literally saves me multiple hours every month."

DP
David Pullara
CMO & Consultant

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Graham
Graham Robertson
Founder & CMO, Beloved Brands

"Her work on our projects not only improved accessibility but also engagement, making them the most viewed content on the website."

Santosh
Santosh Kushwaha
Founder & CEO, Visual Best

Your work consistently helps us generate leads
with high quality content that our audience cares about.

Sabrina Khaida
Retail Tech Marketing Executive

Our CEO loved your whitepaper … we want to commission you for six more.”

Victoria Poor
Retail tech marketing executive

“This [web] copy looks amazing. You are very creative. Thanks a lot for giving us the right direction towards our goal.”

Tullika Tiwary
Marketing executive, Intelligence Node

“Your content work is fabulous and I look forward to re-engaging.”

Doug Taylor
CPG executive

We are very impressed with the quality of work that you've produced.
We would love to work with you again in the future!

Karly Cyr
Retail Tech Marketing Executive

“Thanks Lisa, I’ve been telling everyone about your amazing retail trends whitepaper!”

Carol-Ann Granatstein
Retail Marketing Consultant

"All thanks to you. You really did crack the [CEO's webinar] slides in just 2 iterations. Last time we did the retail webinar, I lost count of the number of iterations it went through.”

Kirtana Suri
Product Marketing Manager, DataWeave

My work

🛍

I’ve served B2B teams ranging from accounting and insurance to healthcare and sports.
I also specialize in retail, as I have worked directly with retailers, consumer brands,
retail tech companies, and retail consultants, agencies and associations.
This holistic view makes me versatile and a fast learner.

How you win

Proven marketing leadership

No fluff, just strategic, growth-focused marketing

Content that wins business

Social media, video, newsletters+ that attract sales

Project management that delivers

Keep your marketing efficient & aligned

Services

Marketing Strategy

CEOs with lean B2B teams hire me to grow sales with high-impact strategy with execution as an option, especially in AI and retail media, as a fractional marketing lead

Thought Leadership Content

Companies of all sizes hire me to build industry authority, credibility, trust and leads with brilliant content their communities devour.

Marketing Project Management

Bigger B2B teams hire me to refine cross-functional systems by applying my proven, proprietary processes for successful GTM campaigns as a consultant

My strengths

Marketing Strategy
15+ years
Retail Tech Marketing Operations
15+ years
Project Management
12+ years

Latest posts

See all my posts

13

Years in business

1333

Completed projects

>20

Years in marketing

>999

Cups of coffee

LOVE your B2B marketing

Strategy | Content | Project management