THANK YOU! 5000 followers
🎉 5000 LinkedIn followers, baby! (Not too shabby for an introvert.) https://youtube.com/shorts/9QUsAYh4-jI?si=jDz_gz0V6vB5VikD 🤖 Special shoutout to the bots for putting me over […]
Category: *Thought Leadership
CASE STUDY: B2B Launch Success + Thought Leadership Program
Learn how my retail tech client overcame a lean team to achieve a successful B2B launch and support the launch over the […]
2026 LinkedIn Cheat Sheet
Baffled by LinkedIn’s new algorithm? Confused why this business platform suddenly feels more like Instagram? Unsure how to adapt to get your […]
How to Win on LinkedIn in 2026
📉 Has your LinkedIn engagement fallen off a cliff? You’re not alone. Even award-winning thought leaders, business owners and job seekers have […]
Amazon Strategy Matrix
📈 Amazon eyes the B2B prize. This week we saw a big hullabaloo on LinkedIn and in the media about the closure […]
Cost-Effective Marketing Practices
Make your marketing more affordable. Recent marketing layoffs and budget cuts have forced marketing teams around the world to do more with […]
Meaty vs. Snackable B2B Content
How hungry is your audience? As most companies prepare for a busy Fall, it’s a good time to check if your marketing […]
2020 Bestsellers
Which products sold well in 2020? Pants? No way. High heels? So silly. Baby Yoda tree toppers? Now you’re talkin’! According to […]
2020 Retail Trends
According to Stats Canada, Canadians caused a 99% surge in online purchases between February and May, As e-commerce booms, here are some […]
Amazon’s Path to Post-Pandemic Prosperity
This infographic’s alternative title could easily be Why Jeff Bezos Will be a Trillionaire Soon. Last week, Amazon went on a shopping […]
Pandemic Bestsellers
Shopping habits shift: As we all know, panic in March led to out-of-stocks for items like flour, yeast and toilet paper as […]
E-Commerce Gets Spicy!
Today’s announcement of Walmart’s strategic partnership with e-commerce superstar Shopify is shaking up online shopping. Yet Shopify also recently made headlines for […]
E-Grocery Success Factors
Consumers crave convenience: 2020 is boom time for grocery retailers with robust e-commerce infrastructures. That’s because COVID-19 has shaped how we shop: […]
2020 Retail PEST Analysis
What keeps CEOs up at night: Coronavirus impact, global recession, and mass protests and movements for starters. As this PEST analysis shows, […]
How COVID-19 Changed the Face of Global Retail
COVID-19 has changed the face of retail. This year’s pandemic has affected retail companies across channels and around the world. This infographic […]
2020 Retail Rumble
Forget crowdless UFC matches – 2020’s biggest rumble is taking place between retail giants Amazon and Walmart. Their arena is today’s unrelenting […]
Is Walmart winning?
2020 SWOT analysis: Is Walmart winning? The world’s biggest retailer has shown surprising agility to serve consumers during the coronavirus crisis. The […]
Is Amazon Pandemic-Proof?
Most retail companies are burning their 2020 business strategies. The coronavirus crisis has: – Left many independent retailers and brands insolvent– Prompted […]
The New Skill Set
What Businesses Want (in a Pandemic)… Today’s devastating news that the U.S. jobless rate hit its highest level since the Great Depression […]
Pandemic Power Play
By investing $4 billion of operating profit into its COVID-19 plan, Amazon is setting itself up for spectacular success that will last […]