Tag: integrity

What You Can Learn From Zara’s Product Controversy

Global fashion retailer Zara recently caused a public uproar following accusations the brand copied the work of independent artists. Last month Los Angeles-based artist Tuesday Bassen announced she had filed an official complaint against Zara for copyright infringement. She joins at least a dozen artists who allege Zara stole their designs, adding their work to […]

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Start 2014 With a Bang

This week is when it all begins: Our goals for 2014 come alive, moving off the pages of a business plan and into action. To achieve your business goals this year, make sure your communications plan revolves around them. Start 2014 with a bang with these strategic communication plan best practices: Tie communications to business […]

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