Announcing Retail Evolution
Welcome to Retail Evolution! After chronicling the biggest retail shifts of our time for 15+ years, I’m still in awe of global […]
Category: Strategy
THANK YOU! 5000 followers
🎉 5000 LinkedIn followers, baby! (Not too shabby for an introvert.) https://youtube.com/shorts/9QUsAYh4-jI?si=jDz_gz0V6vB5VikD 🤖 Special shoutout to the bots for putting me over […]
How US Tariffs on Canada Affect You
Tariff threats boomerang back. Despite playing so well together as co-hosts for FIFA World Cup 2026, the US threatened Canada with new […]
The State of Retail – 2026 Retail PEST Analysis Mid-Year Check
Which powerful forces are shaping retail in 2026? Let’s revisit my 2026 Retail PEST Analysis from the beginning of the year to […]
CASE STUDY: Media Coverage for Brand Trust on AI Platforms & Search
BUSINESS ISSUE:An AI client hired me to prepare a press release announcing a new strategic partnership. The Head of Marketing hired me […]
CASE STUDY: B2B Thought Leadership for Growth Marketing Wins
BUSINESS ISSUE: Since I launched my own marketing business in 2013, many clients needed executive-level thought leadership content to boost brand awareness, […]
CASE STUDY: B2B Launch Success + Thought Leadership Program
Learn how my retail tech client overcame a lean team to achieve a successful B2B launch and support the launch over the […]
What Just Changed in Retail?
What rocked retail this quarter? A few retail signals dominated and I break down 2 of them in this video. For the […]
Retail Signals – Quarterly Executive Briefing
What happened in retail in Q2? What’s up: 🔺 Sports euphoria as commerce fuel🔺 Inflationary pressure due to war🔺 Amazon’s grocery moves🔺 […]
AI-Driven Retail Brings Us Together
Last night’s inaugural AI in Retail (AiR) Meetup at Toronto Tech Week, hosted by RETHINK Retail, was a celebration of an exciting […]
OpenAI is a Retail Superconnector
OpenAI plays well with others. Just look at how many powerhouse retailers, brands and retail platforms are collaborating with the AI icon. […]
What LinkedIn Wants: Best practices the algorithm rewards
Frustrated by LinkedIn’s algorithm U-turn? You aren’t alone. (My retail communities have felt confused and bewildered by recent algorithmic shifts, and vocal […]
CASE STUDY – Community Management & Engagement Leadership
BUSINESS ISSUE: A retail media company needed help to unite hundreds of community members, create a sense of belonging and build mutually-beneficial […]
How to Win on LinkedIn in 2026
📉 Has your LinkedIn engagement fallen off a cliff? You’re not alone. Even award-winning thought leaders, business owners and job seekers have […]
Why Finance is Driving Retail Strategy
Finance is driving retail strategy. For years, global retailers and brands have had to adapt their business strategy to jolts like: 🔸 […]
Build Brand Trust in the Age of AI
Brand trust fuels growth. In any relationship, trust is vital but in retail, it’s a competitive advantage. Yet, brand trust is at […]
Retail Shifts Defining 2026
What happened in retail in Q1? What’s up: 🔺 War as a retail disruptor🔺 Agentic’s soaring influence🔺 Affordability as a retail imperative🔺 […]
Amazon Strategy Matrix
📈 Amazon eyes the B2B prize. This week we saw a big hullabaloo on LinkedIn and in the media about the closure […]
Why Just Walk Out is Winning
Need for speed boosts Just Walk Out’s popularity. Demand will continue to grow for Amazon’s Just Walk Out technology because it solves […]
Why e-Grocery May Boom Soon
RTO mandates will fuel e-grocery growth, as workers feel starved for time. Adding same-day grocery delivery will help Amazon win share and […]