Category: Strategic Communications

February 8, 2023February 8, 2023Strategic Communications

5 Steps to Make Your B2B Content More Strategic

Capitalize on the B2B boom (especially in retail tech). Use these best […]

August 23, 2021August 23, 2021*Lead Generation, *Thought Leadership, Content Marketing, Strategic Communications, Tools & resources

Meaty vs. Snackable B2B Content

How hungry is your audience? As most companies prepare for a busy […]

May 24, 2021May 25, 2021Change Management, Content Marketing, CPG, Customer Experience, Industry Research, Marketing, Retail, Social Media, Strategic Communications, Tech

Livestreaming Enlivens Retail

Retail goes live to air. Livestreaming helps retailers and brands: – Interact […]

January 17, 2021January 17, 2021Change Management, CPG, Customer Experience, Industry Research, Marketing, Retail, Strategic Communications, Tech

Amazon 2021 Strategy Diamond

How Amazon keeps winning … As this framework (Hambrick & Frederickson’s Strategy […]

December 13, 2020December 14, 2020Change Management, CPG, Customer Experience, Industry Research, Retail, Small Business, Social Media, Strategic Communications, Tech

2021 Retail Strategy Trends

What does 2021 have in store? Reinvigorating retail and getting closer to […]

October 19, 2020January 9, 2021Case Studies, Change Management, Customer Experience, Industry Research, Marketing, Retail, Strategic Communications

Amazon SWOT Analysis (Q4)

Profitable pivots: 2020’s COVID-19 curveball rattled even the biggest retail leaders. In […]

October 1, 2020January 9, 2021*Lead Generation, Brand, Content Marketing, Customer Experience, Marketing, Public Relations (PR), Strategic Communications

7 Ways to Boost Brand Trust

At its core, brand trust is all about communication. Companies can gain […]

July 27, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Customer Experience, Industry Research, Marketing, Public Relations (PR), Retail, Strategic Communications, Tech

2020 Retail Trends

According to Stats Canada, Canadians caused a 99% surge in online purchases […]

June 28, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Marketing, Public Relations (PR), Retail, Strategic Communications, Tech

Amazon’s Path to Post-Pandemic Prosperity

This infographic’s alternative title could easily be Why Jeff Bezos Will be […]

June 21, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Customer Experience, Industry Research, Marketing, Retail, Strategic Communications

Pandemic Bestsellers

Shopping habits shift: As we all know, panic in March led to […]

June 15, 2020January 9, 2021*Thought Leadership, CPG, Customer Experience, Industry Research, Retail, Small Business, Social Media, Strategic Communications, Tech

E-Commerce Gets Spicy!

Today’s announcement of Walmart’s strategic partnership with e-commerce superstar Shopify is shaking […]

June 14, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Marketing, Retail, Strategic Communications, Tech

E-Grocery Success Factors

Consumers crave convenience: 2020 is boom time for grocery retailers with robust […]

June 7, 2020February 10, 2021*Thought Leadership, Change Management, CPG, Industry Research, Internal Communications, Leadership Communications, Retail, Strategic Communications

2020 Retail PEST Analysis

What keeps CEOs up at night: Coronavirus impact, global recession, and mass […]

May 31, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Customer Experience, Industry Research, Retail, Strategic Communications, Tech

How COVID-19 Changed the Face of Global Retail

COVID-19 has changed the face of retail. This year’s pandemic has affected […]

May 26, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Retail, Strategic Communications

2020 Retail Rumble

Forget crowdless UFC matches – 2020’s biggest rumble is taking place between […]

May 19, 2020January 9, 2021*Thought Leadership, Case Studies, Change Management, CPG, Customer Experience, Industry Research, Retail, Strategic Communications

Is Walmart winning?

2020 SWOT analysis: Is Walmart winning? The world’s biggest retailer has shown […]

May 10, 2020January 9, 2021*Thought Leadership, Case Studies, Change Management, CPG, Crisis Communications, Customer Experience, Industry Research, Leadership Communications, Retail, Strategic Communications, Tech

Is Amazon Pandemic-Proof?

Most retail companies are burning their 2020 business strategies. The coronavirus crisis […]

May 8, 2020January 9, 2021*Thought Leadership, Change Management, Crisis Communications, HR Communications, Industry Research, Leadership Communications, Small Business, Strategic Communications

The New Skill Set

What Businesses Want (in a Pandemic)… Today’s devastating news that the U.S. […]

May 4, 2020January 9, 2021*Thought Leadership, Change Management, Customer Experience, Industry Research, Marketing, Public Relations (PR), Retail, Strategic Communications, Tech

Pandemic Power Play

By investing $4 billion of operating profit into its COVID-19 plan, Amazon […]

April 28, 2020January 9, 2021*Thought Leadership, Change Management, Content Marketing, Industry Research, Marketing, Small Business, Strategic Communications, Tech

Pandemic-Driven Pivots

Creativity conquers chaos: This year, agile companies have shown profound resilience by […]