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Tag: analyze

April 7, 2015May 30, 2019Internal Communications, Measurement, Strategic Communications

Spring Cleaning for Strategic Communications

Spring is the perfect time to organize your communications, sort out the winners and declutter anything that wastes your company’s resources. So, […]

November 5, 2013May 30, 2019Case Studies, Marketing

Case Study: Extreme Email Makeover

Situation: One of my clients communicates using more than 30 email campaigns per month. However, the email response rates had been dismal […]

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