Tag: triumph

Trump’s Winning Marketing Strategy: Rage Against the Machine

The world awoke to a whole new reality show. As astounded Americans try to make sense of last night’s election results (and feverishly apply for a Canadian passport), let’s examine how President-elect Trump’s marketing strategy contributed to his stunning triumph. Donald Trump’s political campaign nailed several basic marketing principles, which elevated his brand from brash […]

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Leadership Lessons from Sochi

Business owners and executives can learn effective communication tips from Canadian Olympic athletes. As the following sports leaders prove, winning communication is more than words — it’s about positive attitudes and actions, too. For success in business, apply these lessons from Canada’s heroes in Sochi: Give others the glory: Calgary speedskater Gilmore Junio set aside […]

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