Tag: KPI

36 ways to feed the insatiable marketing beast

Marketing is a massive, relentless beast. With the munchies. Its insatiable appetite means companies of all sizes face constant pressure to share memorable messages across multiple channels. In today’s fast-paced, digital marketing world, success in business requires a solid online presence – including fresh content marketing for search engine rankings – to stand out, engage […]

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Measure Your Marketing Muscle

Measuring your marketing efforts can make the difference between whether you’re Mr. Universe or Mr. Puny-verse. That’s because producing strong marketing campaigns is one thing and making sure they move your business forward is another. For lasting success, measure your content marketing efforts and link them to your desired business results. Look beyond vanity metrics, […]

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