Tag: emotional

7 Secrets of Successful Speeches

Delivering a captivating presentation can help you and your brand stand out and look good. Whether you’re trying to connect with customers, employees or investors, presenting with poise will help you grip your audience and feel confident. To prepare a powerful presentation, use these tips: Show your passion: What aspect of your topic makes you […]

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Social Media for a Media-Shy Company

Situation: A risk averse client in business-to-business (B2B) e-commerce wanted to attract new customers, strengthen loyalty and establish itself as a trusted brand. However, senior executives feared the company’s lack of control over the tone of traditional media coverage, so they also felt reluctant to use social media. Approach: I worked with a partner to […]

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