Tag: strategic communicator

Leadership Lessons from Toronto’s Tech Titans

In Toronto’s booming technology sector, companies are competing for top talent while trying to attract investors, remain agile and stay ahead of rapidly-evolving industry trends. Due to explosive growth, Toronto’s tech job growth rate is well above the overall employment rate, according to the Financial Post. To learn from proven leaders and rising stars in […]

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5 Questions Your B2B Marketing Must Answer

If you sell to businesses, you’ll profit by anticipating what B2B buyers expect from your message. B2B marketing has changed. Today the buying process is longer and, amid all the digital clutter, attention spans are shorter. Decision makers are busier than ever. They often lack staff, budget and time. Far too often, B2B content misses […]

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