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Tag: tone

March 10, 2015May 30, 2019Leadership Communications, Public Speaking, Strategic Communications

7 Secrets of Successful Speeches

Delivering a captivating presentation can help you and your brand stand out and look good. Whether you’re trying to connect with customers, […]

June 17, 2014May 30, 2019Case Studies, Social Media

Social Media for a Media-Shy Company

Situation: A risk averse client in business-to-business (B2B) e-commerce wanted to attract new customers, strengthen loyalty and establish itself as a trusted […]

May 6, 2014May 30, 2019Leadership Communications, Strategic Communications

Share Your Strategy, Wow Your Staff

To remain agile and competitive, your company must continuously adapt to keep pace with today’s increasingly fast-moving business world. How do you […]

February 18, 2014May 30, 2019Content Marketing, Marketing, Tools & resources, Websites

Web Writing S.O.S.

In today’s sink-or-swim world of business, your company needs to be online – and use website copy that advances its strategy. Use […]

October 22, 2013May 30, 2019Strategic Communications

Breaking Bad Business Writing Habits

Bad habits – like using jargon, acronyms and clichés – ruin business communications like Walter White’s drug empire ruined lives. In our […]

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