Tag: victory

Trump’s Winning Marketing Strategy: Rage Against the Machine

The world awoke to a whole new reality show. As astounded Americans try to make sense of last night’s election results (and feverishly apply for a Canadian passport), let’s examine how President-elect Trump’s marketing strategy contributed to his stunning triumph. Donald Trump’s political campaign nailed several basic marketing principles, which elevated his brand from brash […]

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Teamwork as a Competitive Advantage

This week, the world’s best soccer players begin competing in the 2014 World Cup and their high-performing teams can teach businesses how to win. Effective communication among teammates – on the soccer pitch or in the boardroom – can increase productivity, heighten morale and improve efficiency. Use these communication tips to turn your team into […]

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Leadership Lessons from Sochi

Business owners and executives can learn effective communication tips from Canadian Olympic athletes. As the following sports leaders prove, winning communication is more than words — it’s about positive attitudes and actions, too. For success in business, apply these lessons from Canada’s heroes in Sochi: Give others the glory: Calgary speedskater Gilmore Junio set aside […]

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