Is Amazon Pandemic-Proof?
Most retail companies are burning their 2020 business strategies. The coronavirus crisis has: – Left many independent retailers and brands insolvent– Prompted […]
Category: Crisis Communications
The New Skill Set
What Businesses Want (in a Pandemic)… Today’s devastating news that the U.S. jobless rate hit its highest level since the Great Depression […]
Navigate a PR Crisis With Ease
Ashley Madison. FIFA. NFL. Bill Cosby. Jian Ghomeshi. Rob Ford… In recent months, the headlines have proclaimed PR problems for several major […]
Case Study: Social Media Crisis Control
Situation: A client called me in a panic after receiving negative feedback on social media. A competitor attacked my client’s brand in […]
PR in 2013: A Musical Tribute
As the year winds down, let’s take a musical journey as we reminisce about PR campaigns that stood out in 2013. Baby […]
Crisis Communications, Rob Ford Style
For weeks, Toronto mayor Rob Ford has captured global headlines with scandalous revelations of alleged crack cocaine use, public drunkenness and lewd […]