Most retail companies are burning their 2020 business strategies.
The coronavirus crisis has:
– Left many independent retailers and brands insolvent
– Prompted department store Neiman Marcus to file for bankruptcy last week
– Shuttered storefronts and, earlier this year, Walgreens, Forever 21 and Sears had already closed several stores
By contrast, Amazon is booming.
Jeff Bezos’ wealth rose by $24 billion in the first quarter of 2020 alone, as his e-commerce empire seems perfectly positioned for a pandemic.
LASTING LEGACY?
Are customer obsession, efficiency and tech leadership sufficient to give Amazon a sustainable advantage?
What internal characteristics and external factors — both enduring and pandemic-specific — would you add to Amazon’s SWOT analysis?
(Since Amazon and Walmart are tackling omnichannel from opposite ends of the retail spectrum, we’ll examine Walmart’s SWOT analysis next week.)
Is Amazon Pandemic-Proof?
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