Tag: tips
24 Entrepreneurs’ Top Tips from their Dads
June 28, 2016
In time for Father’s Day, entrepreneurs around the world celebrated their tough and tender role models. These business owners remind us that our dads are more than just our parents. They are loving mentors and cheerleaders who have empowered and emboldened us to take risks, grow and succeed in pursuing our dreams. Now two dozen […]
Leadership Tips from Proven Tech Disruptors
February 9, 2016
Technology is today’s business game-changer. Its growing influence impacts everyone from the c-suite to the customer service frontlines. Now it’s impossible to discuss marketing, B2B or retail trends without mentioning technology’s impact. That’s why – regardless of the sector we’re in – it’s important to learn from successful, innovative tech leaders. Their valuable experiences and […]
Write Like a Strategist
September 17, 2013
To accomplish your business goals, you need written copy that prompts your audiences to think and act differently. Use these writing best practices to keep your audience interested and engaged: Challenge yourself to think of your audience’s point of view Use an outline that is clear, focused and logical Get straight to the point; start […]
7 Tips for Strategic Copy
September 3, 2013
To create copy that gets results, use these tips: Focus on your audience: what do they want? Make your point up-front Keep your objective or call to action clear Emphasize your benefits Answer the 5 Ws (who, what, where, when, why) … and how Use simple keywords and short, clear sentences Limit the number of […]