Tag: Instagram

Social Commerce is the Future of Retail
November 1, 2020
Last week’s announcement of the new partnership between TikTok and Shopify dazzled global retail markets. This partnership unites social media, video and e-commerce to make shopping more exciting and interactive. Already pervasive and popular in China, social commerce is taking off in North America by bringing the mall to popular social platforms during the pandemic. […]

Rock Stars of Content Marketing
October 9, 2015
Beyond coffee, Starbucks is a powerhouse in content marketing. Starbucks’ commitment to comfort, community and consistency — across its 21,000 stores and its content — have ignited the brand’s popularity and global dominance. In the 2014 video Meet Me at Starbucks, the coffee giant tells its brand story by letting its customers tell their own […]

Checklist: Maximize Your Marketing Muscle
September 9, 2015
Looking to end 2015 on a strong note? Consider applying more proven marketing practices to reach and attract your ideal customers. Use this checklist of 101 marketing tactics to identify new opportunities to maximize your marketing muscle. 101 Marketing Tactics: Advertising Affiliate marketing program Annual reports Banner ads Behind-the-scenes images and videos Blogs Brochures Business […]