Live Sports are Advertising Gold
⚾📣 Live sports are advertising gold Tomorrow the Toronto Blue Jays host the LA Dodgers for Game 1 of the World Series. […]
Category: Marketing
Walmart delivers Super Bowl-sized audiences every week
🏈 Walmart delivers Super Bowl-sized audiences every week. 📣 We often marvel at how many big brands buy ads to connect with […]
The Wild Ride of Small Business Ownership
That’s me at High Park in the ‘80s, shrieking and giggling along my eventful journey. For the past 12 years, I’ve also […]
Q3 Top Retail Trends highlights
💥 Retail in 2025 = Chaos + opportunity. Hot trends right now include: 1️⃣ Uncertainty (tariffs, consumer whiplash)2️⃣ Retail media (Amazon+Netflix)3️⃣ Sports […]
Let’s Go, Blue Jays!
The Jays are 🔥 🎉 Toronto’s vibe is like ’92 and ’93 this summer, especially at Roger’s Centre. 🧢 If they keep […]
Retail Marketing Gets Super Social
Retail truly is a people business. So, it’s no wonder more retail stakeholders are prioritizing relationships – even amid 2025’s market uncertainty. […]
Sports Fuel Retail
🏀 Sports ignite retail growth. 🏒 As playoff season sparks passion among hockey and basketball fans, it’s the perfect time to examine […]
B2B Content With Sizzle
2025 has rattled retail and marketing teams. No matter what’s going on in the economy, 3 things are certain: 📣 You have […]
Which Super Bowl ads won?
📣 Several ads scored touchdowns during last night’s Super Bowl LIX. OVERALL TRENDSCompared to last year, we saw far more AI and […]
B2B Marketing in 2025
📣🛍 Which marketing trends will shake up retail in 2025? We’ve already started to see: 📅 Retail events come roaring back📱 Digital […]
5 Ways Marketing is Evolving & What It Means for Retail
Marketing has changed. What worked 5 years ago or even 2 years ago in some cases no longer performs well. Scroll through […]
Endemic vs. Non-Endemic Brands – VIDEO
🔥 What’s hot in retail media in 2024? An emerging trend in retail media the growth of non-endemic brands. Walmart recently made […]
Thank you! Milestone video
🎉 Grateful to reach this milestone … ❤️ Thank you to my LinkedIn followers around the world, including clients, colleagues, industry peers, […]
Retail Media Insights Panel
“All the retail stakeholder groups win” with effective in-store retail media. [37:35] Grateful to participate in ADvendio’s Retail Media Insights Panel: Exploring […]
VIDEO: Media Evolves, Retail Wins
🛍 Retail + media keep evolving … All eyes have been on advertising since Sunday’s Super Bowl. It’s the perfect time to […]
Which Super Bowl ads won?
Super Bowl LVIII had viewers glued to their screens. The nail-biting game, overtime drama and outstanding creative ads gave us lots to […]
Cost-Effective Marketing Practices
Make your marketing more affordable. Recent marketing layoffs and budget cuts have forced marketing teams around the world to do more with […]
Retail Media – Looking Ahead
#30DaysofRetailMedia | Day 30: Retail Media – Looking Ahead Where is retail media headed? These 12 trends provide a hint of how […]
Who Has Retail Media Power?
#30DaysofRetailMedia | Day 29: Who Has Retail Media Power? Retail media is magnetic … Around the world, the retail media space continues […]
Retail Media PEST Analysis
#30DaysofRetailMedia | Day 28: Retail Media PEST Analysis What’s shaping retail media strategy? These external forces affect retail media stakeholders (retailers, brands, […]