Tag: FMCG

September 6, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media, Strategy

Why Grocery is a Retail Media Magnet

#30DaysofRetailMedia | Day 23: Why Grocery is a Retail Media Magnet Why are brands gobbling up advertising in grocery? Factors like: 🍎 […]

August 29, 2023August 4, 2024Brand, Change Management, CPG, Marketing, Retail, Retail Media, Strategy

Retail Media Inspires Retailer-Brand Collaboration

#30DaysofRetailMedia | Day 17: Retail Media Inspires Retailer-Brand Collaboration The retailer-brand relationship keeps evolving from combative to collaborative. Companies are rethinking how […]

August 25, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media

Retail Media Reveals Marketing Silos

#30DaysofRetailMedia | Day 15: Retail Media Reveals Marketing Silos Retail media’s explosive growth prompts marketers to examine the status quo. PAIN POINTS […]

August 22, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media

Retail Media Leaders – Brands

#30DaysofRetailMedia | Day 12: Retail Media Leaders – Brands Who’s showing leadership among retail media advertisers? 🍏 Food & beverage💋 Health & […]

August 16, 2023August 4, 2024Brand, Marketing, Retail, Retail Media

Brands’ Retail Media Needs

#30DaysofRetailMedia | Day 8: Brands’ Retail Media Needs Better reach, better results … Brands advertise across retail media to reach targeted consumers […]

August 10, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media, Strategy

Endemic vs. Non-Endemic Brands in Retail Media

#30DaysofRetailMedia | Day 4: Endemic vs. Non-Endemic Brands in Retail Media Brands are positioning themselves along our shopping journey. Retail media advertising […]

April 3, 2023August 4, 2024CPG, Private Label

Private Label’s Global Growth

Private labels keep growing more powerful. Sales of private label products are rising around the world, as consumers seek options for: ⭐ […]

March 21, 2023August 4, 2024CPG, Marketing, Retail Trends

2023 Global Grocery Trends

Grocery shopping gets with the times. This year’s hottest grocery trends include: 🍎 Retail media networks🍊 Private labels🍌 Automation These trends directly reflect […]

January 15, 2023August 4, 2024Retail, Retail Trends, Strategy

2023 Retail Strategy Trends

Retailers blaze a trail beyond traditional retail … This year, more retailers will fuel growth as they: Target B2B buyers with services […]

November 14, 2022August 4, 2024Retail, Retail Trends

2022 Retail Growth Trends

Retail’s bright spots … Amid reports of soft demand and retail layoffs, several areas show promise, including retail media and private labels. Notice […]

September 26, 2022August 4, 2024Marketing, Retail, Retail Media

Retail Media Networks

Retail media boom time … Although consumer spending has declined, retail media networks have emerged as a powerful B2B revenue driver. RETAILERS […]

September 12, 2022August 4, 2024Finance, Retail, Retail Trends

Inflation’s Big Impact

Inflation is shaping shopping. These recent statistics (and those below) show inflation’s: PERVASIVENESS, affecting most consumersPRESSURE on personal finance decisionsINFLUENCE on consumer […]

June 21, 2022August 4, 2024Finance, Retail, Retail Trends

Rising Retail Costs

Retail costs keep climbing. After examining Profitability Pressures and Retail Revenue Drivers, it’s time to look at retail costs. As expenses mount, retailers and […]

June 7, 2022August 4, 2024Finance, Retail, Retail Trends

Profitability Pressures

What’s squeezing retail profits? Several market factors keep retail CEOs and CFOs up at night, including: 🔹 Inflationary pressure🔹 Reduced consumption🔹 Supply […]

October 18, 2021October 18, 2021Industry Research, Strategy, Tech

Ultra-Fast Food

10-minute grocery delivery? The market for instant home delivery is booming in Europe and North America as e-grocery matures: 🍎 54% growth […]