Tag: retail tech

Jeff Bezos’ Retail Legacy

Jeff Bezos changed retail forever. By catering to us like royalty with tech-driven convenience and efficiency, Amazon’s founder: ⭐️ Raised industry standards⭐️ Elevated consumer expectations⭐️ Influenced global retail’s digital backbone (Plus, Amazon helped me snag a John McEnroe t-shirt & matching infant onesie as gifts; I won Christmas 2010!) Even as Bezos exits the CEO […]

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Revisiting 2021 Retail Tech Trends

It’s retail tech’s time. A 39% YoY rise in U.S. e-commerce sales in Q1 ($196 billion vs. $141 billion) shows how much online shopping has matured during the pandemic [Digital Commerce 360]. Now retail tech companies are transforming the global e-commerce infrastructure to connect companies and consumers, as they grow in digital sophistication. Recent developments: […]

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Revisiting Retail’s Revolution

What keeps retail CEOs up at night … Let’s revisit this 2021 Retail PEST Analysis from January 2021 to capture today’s market conditions. Additional factors: POLITICAL– International travel restrictions shift– U.S. infrastructure bill could help companies & consumers– CDC relaxes mask guidelines for fully vaccinated Americans ECONOMIC– Prices rise for products & raw materials– Retail […]

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1 Year Later – How Covid-19 Changed Global Retail

Retail looks different. Today marks one year since this piece initially went live, so let’s see which changes have stuck. LASTING CHANGES: E-commerce & e-grocery explosionHome delivery boom timeBOPIS & curbside pickupCashless is king MORE CHANGES: Dark storesOff-mall expansionDigital magnetism like AR & livestreaming OVERARCHING THEME:Most of these changes support online shopping and stores’ emerging […]

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Livestreaming Enlivens Retail

Retail goes live to air. Livestreaming helps retailers and brands: – Interact with consumers in real time– Target relevant audiences– Fuel e-commerce sales Notice how tech giants and department stores are adding livestreaming to their marketing strategies. Have you ever watched a retail livestream? Related: 2021 Retail Tech Trends2021 Retail Strategy Trends SOURCES: Droesch, Blake. […]

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E-Commerce Fuels Stores’ Evolution

What’s in store? E-commerce’s influence. Online shopping growth has forced retailers to transform their brick-and-mortar stores into omnichannel assets. As e-commerce catapults forward, global retailers are collaborating with tech and logistics partners to deliver omnichannel: – Speed;– Agility; and– Convenience (Notice how many grocery and big box retailers are showing omnichannel resilience.) How else have […]

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Virtual Try-Ons: Try Before You Buy

Seeing is believing – and buying. To earn consumer trust and e-commerce sales, Retailers; Brands; and Tech companies … are investing in virtual try-ons that superimpose products on our bodies. Virtual try-ons modernize marketing across retail categories, as consumers now expect: Digital convenience; Personalized experiences; and Tantalizing, highly-visual marketing From blonde highlights to bling, here’s […]

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Porter’s 5 Forces: Retail 2021

Who has retail power? Porter’s 5 Forces model helps to explain market influences as retail undergoes tremendous upheaval. To manage fierce competition, companies can boost their bargaining power if they: Differentiate their offerings Reflect in-demand consumer trends Invest in e-commerce for omnichannel agility Also, as tech-driven supply chains grow in power, companies are establishing strategic […]

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2021 Retail Acquisitions

Retail companies go shopping … It’s barely March yet we’ve already seen intriguing retail acquisitions this year, as: – Amazon knows what Selz– Walmart’s Thunderstruck– ASOS wants its diverse assortment to be a HIIT. (I’ll show myself out.) TRENDS: – Health & wellness– Value & luxury tiers boom– Big retailers connect with small brands BIG […]

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China’s Retail Innovation

For a glimpse of retail’s future, let’s look at China. Since Friday kicked off the Lunar New Year, it’s the perfect time to examine China’s growing influence on global e-commerce. Many retail tech investments we’ve seen in North America and Europe over the past year have been common for years in China. These innovations are […]

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Walmart 2021 Strategy Diamond

Frugal is fashionable — and Walmart’s making moves to stay ahead. As value shopping and value-tier rivalry soar, this framework shows how Walmart stays resilient with: 🧩 Strategic partnerships to fill omnichannel gaps Digital investments to counter under-capacity stores Everyday low price leadership to save shoppers money Studying retail leaders gives us a glimpse of […]

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Amazon 2021 Strategy Diamond

How Amazon keeps winning … As this framework (Hambrick & Frederickson’s Strategy Diamond) reveals, the e-commerce giant sets industry standards, dazzles consumers and spooks rivals. For instance: CONSUMERS save time & money from unmatched tech efficiencies SUPPLY CHAIN PARTNERS gain resources that fuel growth & agility🥊 RIVALS had to react to an October Prime Day, […]

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2021 Retail PEST Analysis

What keeps CEOs up at night … Retail companies’ C-suite teams juggle staggering complexity and ambiguity as they navigate market factors like: – Pandemic risks– Tech upheaval– Mass protests As this 2021 PEST analysis shows, macro themes include: 1. CONSTANT CHANGEDiverse market factors are all moving at once. 2. ACCELERATIONMany of these trends have emerged […]

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Why Tech is Winning

Revenge of the nerds? The 43% surge in the tech-heavy NASDAQ index in 2020 proves it pays to be digitally-savvy. That’s because, more than ever, we rely on technology to meet our universal needs. For instance: Zoom connects us with loved onesDoorDash delivers dinner to our doorstepsDuolingo languages prepare us for future exotic escapes  In […]

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2021 Retail Tech Trends

In 2021, e-commerce will catapult forward. The pandemic sparked a mass migration to digital to satisfy our basic needs, from food to social connection. This year, we can expect the entire e-commerce infrastructure to mature with tech innovations like: Livestreaming E-grocery evolution Autonomous vehicles What other retail tech trends will influence the supply chain in […]

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Walmart SWOT Analysis (Q4)

Walmart wants to win. This high-level SWOT analysis shows how Walmart has faced certain weaknesses to strengthen its competitive position during this year’s pandemic. Additional recent moves to adapt to the times include: Diversity: A commitment to ensure its workforce and suppliers reflect the people in the communities Walmart serves Domestic partners: Walmart has launched […]

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Amazon SWOT Analysis (Q4)

Profitable pivots: 2020’s COVID-19 curveball rattled even the biggest retail leaders. In this SWOT analysis check-in, we see how Amazon has responded to market pressures, including changes that directly address specific weaknesses and threats. Additional overarching patterns I see are: Building brand trust (beyond anti-counterfeit measures), ranging from humanizing the brand for a softer corporate […]

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Why Small is BIG in 2020

Big retailers think small. As the 2020 holiday sales season kicks off, leading retailers seek nimble small businesses to give consumers what they want. Their relationships are mutually-beneficial … To stay competitive and solvent in a pandemic, small suppliers need an online presence, which they can achieve through retailers’ robust e-commerce and logistics infrastructure. As […]

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Global E-Commerce Boom

The future of retail is online. This year’s global pandemic has made e-commerce a retail necessity to connect companies and consumers. More consumers now rely on online shopping for convenience, safety and time savings. Retailers and CPG brands invest in e-commerce (as well as tech and logistics partnerships) to overcome store closures and consumer reticence […]

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Amazon’s Path to Post-Pandemic Prosperity

This infographic’s alternative title could easily be Why Jeff Bezos Will be a Trillionaire Soon. Last week, Amazon went on a shopping spree to secure its retail tech supremacy and customer-centric continuous improvement to position the company to thrive now and after COVID-19. These investments show Amazon’s priorities range from delivering short-term consumer benefits to […]

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