While consumer spending slows, B2B spending grows.
Rising inflation forced retail CFOs to get creative and find new revenue drivers and efficiencies to protect profitability.
These 5 sources of growth show how retailers have evolved:
🔸 From selling products to consumers for low margins
🔸 To also selling services to businesses for higher margins
Also notice how several of these trends (including data insights and store tech) are driven by AI.
What other sources of B2B growth have you seen in retail?
Related:
Retail Revenue Drivers
Retail’s B2B Boom
Amazon’s Just Walk Out Tech Takes Off
