Virtual Try-Ons: Try Before You Buy
April 25, 2021
Seeing is believing – and buying.
To earn consumer trust and e-commerce sales,
- Brands; and
- Tech companies
… are investing in virtual try-ons that superimpose products on our bodies.
Virtual try-ons modernize marketing across retail categories, as consumers now expect:
- Digital convenience;
- Personalized experiences; and
- Tantalizing, highly-visual marketing
From blonde highlights to bling, here’s how virtual try-ons help e-commerce evolve by showing shoppers exactly what they’re buying.
2021 Retail Tech Trends