Social Shopping Evolution
E-commerce is getting more social. More retailers and brands align their online marketing with consumers’ habits to reach them where they already […]
AI-Driven Cost Reduction
CFOs must love AI. Following last week’s post, AI in Retail, this visual shows how AI can cut costs across business functions. […]
AI in Retail
AI is revolutionizing retail. The global market for AI in retail is expected to reach $24 billion by 2028, rising by a […]
5 Steps to Make Your B2B Content More Strategic
Capitalize on the B2B boom (especially in retail tech). Use these best practices to align your B2B content with your overall business […]
B2B Content With Sizzle
B2B is booming, especially in retail tech. Use these best practices as a checklist to connect with B2B buyers with content that […]
Retail Media’s Global Appeal
Why did retail media networks top several 2023 trend lists? As consumer spending slows, more retailers now focus on selling advertising to […]
2023 Retail Tech Trends
Retail tech is on fire. Themes among this year’s top retail tech trends include: PROTECTING PROFITS: Retailers and brands adopt innovations to […]
Retail Power in 2023 – Porter’s 5 Forces
Retail power dynamics keep shifting … Over the past year: Inflation eroded companies’ and consumers’ purchasing power Employees swung from The Great […]
2023 Retail Strategy Trends
Retailers blaze a trail beyond traditional retail … This year, more retailers will fuel growth as they: Target B2B buyers with services […]
2023 Retail PEST Analysis
Which factors will influence retail strategy this year? POLITICAL: New global alliances and risks ECONOMIC: Slowdowns squeeze businesses and consumers SOCIAL: Anger […]
2022 Retail Growth Trends
Retail’s bright spots … Amid reports of soft demand and retail layoffs, several areas show promise, including retail media and private labels. Notice […]
TikTok’s Meteoric Growth
In this second post in the series on retail’s marketing evolution, we examine TikTok’s meteoric rise in popularity. Within 5 years of […]
Retail Media Networks
Retail media boom time … Although consumer spending has declined, retail media networks have emerged as a powerful B2B revenue driver. RETAILERS […]
How Retail Businesses Adapt to Inflation
Retail companies react to inflation … In this series on inflation, we’ve already seen how rising prices change consumer behavior. Now we […]
Inflation’s Big Impact
Inflation is shaping shopping. These recent statistics (and those below) show inflation’s: PERVASIVENESS, affecting most consumersPRESSURE on personal finance decisionsINFLUENCE on consumer […]
Inflation Changes Consumer Habits
Inflation is everywhere. As the cost of living rises around the world, purchasing power declines and our money no longer stretches as […]
E-Commerce Catapults Forward
E-commerce keeps evolving. Last week we looked at how we’re still smitten by stores. Now let’s examine the effects of changing consumption […]
We Still Love Stores
We adore what’s in store. Even as e-commerce booms, we’re still smitten by stores. Brick-and-mortar’s timeless benefits include: ❤️ Engaging our senses❤️ […]
Physical Stores vs. E-Commerce
Skip the store (or get out & shop)? As our omnichannel habits evolve, are you more likely to: ⭐️ Escape your pandemic […]
2022 Retail Strategy Trends Mid-Year Check-In
What’s driving 2022 retail business strategies? This final post in our mid-year check-in series reviews evidence of 2022 retail strategy trends. REAL […]