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Category: Industry Research

June 15, 2020January 9, 2021*Thought Leadership, CPG, Customer Experience, Industry Research, Retail, Small Business, Social Media, Strategic Communications, Tech

E-Commerce Gets Spicy!

Today’s announcement of Walmart’s strategic partnership with e-commerce superstar Shopify is shaking up online shopping. Yet Shopify also recently made headlines for […]

June 14, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Marketing, Retail, Strategic Communications, Tech

E-Grocery Success Factors

Consumers crave convenience: 2020 is boom time for grocery retailers with robust e-commerce infrastructures. That’s because COVID-19 has shaped how we shop: […]

June 7, 2020January 31, 2024*Thought Leadership, Change Management, CPG, Industry Research, Internal Communications, Leadership Communications, Retail, Strategic Communications

2020 Retail PEST Analysis

What keeps CEOs up at night: Coronavirus impact, global recession, and mass protests and movements for starters. As this PEST analysis shows, […]

May 31, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Customer Experience, Industry Research, Retail, Strategic Communications, Tech

How COVID-19 Changed the Face of Global Retail

COVID-19 has changed the face of retail. This year’s pandemic has affected retail companies across channels and around the world. This infographic […]

May 26, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Retail, Strategic Communications

2020 Retail Rumble

Forget crowdless UFC matches – 2020’s biggest rumble is taking place between retail giants Amazon and Walmart. Their arena is today’s unrelenting […]

May 19, 2020January 9, 2021*Thought Leadership, Case Studies, Change Management, CPG, Customer Experience, Industry Research, Retail, Strategic Communications

Is Walmart winning?

2020 SWOT analysis: Is Walmart winning? The world’s biggest retailer has shown surprising agility to serve consumers during the coronavirus crisis. The […]

May 10, 2020January 9, 2021*Thought Leadership, Case Studies, Change Management, CPG, Crisis Communications, Customer Experience, Industry Research, Leadership Communications, Retail, Strategic Communications, Tech

Is Amazon Pandemic-Proof?

Most retail companies are burning their 2020 business strategies. The coronavirus crisis has: – Left many independent retailers and brands insolvent– Prompted […]

May 8, 2020January 9, 2021*Thought Leadership, Change Management, Crisis Communications, HR Communications, Industry Research, Leadership Communications, Small Business, Strategic Communications

The New Skill Set

What Businesses Want (in a Pandemic)… Today’s devastating news that the U.S. jobless rate hit its highest level since the Great Depression […]

May 4, 2020January 9, 2021*Thought Leadership, Change Management, Customer Experience, Industry Research, Marketing, Public Relations (PR), Retail, Strategic Communications, Tech

Pandemic Power Play

By investing $4 billion of operating profit into its COVID-19 plan, Amazon is setting itself up for spectacular success that will last […]

April 28, 2020January 9, 2021*Thought Leadership, Change Management, Content Marketing, Industry Research, Marketing, Small Business, Strategic Communications, Tech

Pandemic-Driven Pivots

Creativity conquers chaos: This year, agile companies have shown profound resilience by reinventing themselves in response to the coronavirus pandemic. From beer […]

April 13, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Marketing, Retail, Strategic Communications, Tech

9 Tech Trends Taking Off Due to Coronavirus

Digital Renaissance: We’re in the midst of a massive, global shift toward the digital realm. Over the past two months, the coronavirus […]

April 7, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Customer Experience, Industry Research, Retail, Tech

Amazon is Perfectly Positioned for a Pandemic

Infographic - Amazon is Perfectly Positioned for a Pandemic. Lisa Goller. lisagoller.com

It’s Amazon’s time: The coronavirus crisis is Amazon’s opportunity. The e-commerce giant is brilliantly positioned for this moment. Key trends driving Amazon’s […]

April 6, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Retail, Strategic Communications, Tech, Uncategorized

Coronavirus Fuels Hiring in These 6 Sectors

Recession-proof sectors: Although we’re all affected by profound changes due to the global coronavirus pandemic, certain industries are booming right now. Among […]

October 1, 2019January 9, 2021*Lead Generation, *Thought Leadership, Content Marketing, Industry Research, Marketing, Small Business, Strategic Communications

B2B Marketing for Lead Generation

B2B content marketing trends for lead generation sales 2019 2020 Lisa Goller

Content marketing trends to include in your 2019 and 2020 marketing strategies to sell to B2B buyers.

June 3, 2019January 9, 2021*Lead Generation, Content Marketing, Industry Research, Marketing, Small Business, Social Media, Strategic Communications

Let’s get visual

October 27, 2016March 8, 2023Content Marketing, HR Communications, Industry Research, Marketing, Small Business

Proof the Freelance Revolution is Unstoppable

October is Small Business Month, so it’s the perfect time to acknowledge and celebrate a thriving entrepreneurial trend: the rise of the […]

October 27, 2016May 30, 2019Content Marketing, HR Communications, Industry Research, Marketing, Small Business

8 Reasons Businesses Love Freelancers

The freelance revolution is fueling business, as a growing number of companies are turning to independent professionals to get their projects done. […]

October 27, 2016May 30, 2019Content Marketing, HR Communications, Industry Research, Marketing, Small Business, Uncategorized

8 Reasons Workers Embrace Freelancing

Considering leaving the cubicle behind? You’re not alone. Projections suggest up to 40% of U.S. workers could be freelancers by 2020.[i] The […]

October 25, 2016May 30, 2019HR Communications, Industry Research, Small Business

Does Freelancing Fit Your Lifestyle?

October is Small Business Month, so it’s a great time to consider whether the freelance movement is right for you — now […]

June 28, 2016May 30, 2019CPG, Customer Experience, Industry Research, Marketing, Retail, Tech

Why E-Commerce Giants are Getting Physical

Physical stores for e-commerce companies

In May, e-commerce powerhouse Amazon announced it will open more physical stores, following the lead of online cosmetics brand Birchbox and online […]

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