Skip to content
+1.416.460.0659lisa@lisagoller.com
  • LinkedIn
  • Twitter
Lisa Goller Marketing | Strategy | Content | Project management
Toggle menu
  • Home
  • About
  • Services
  • Blog
  • Contact

Tag: marketing

May 15, 2023August 4, 2024Retail, Strategy

2023 Retail Risks

What risks do retail CEOs navigate? Overall, these 7 risks show how: ⚠️ AGILITY is required to keep up with these powerful […]

May 1, 2023August 4, 2024Retail, Retail Trends

Latin America E-Commerce Explodes

Latin America’s e-commerce market is muy caliente. In this final post in a series on global e-commerce, we look at how e-commerce […]

April 18, 2023April 24, 2023Marketing

Ingredients of a Strong B2B Infographic

Fill your sales funnel … Visual content boosts your brand reach, helping you stand out as the retail tech space gets more […]

April 3, 2023August 4, 2024CPG, Private Label

Private Label’s Global Growth

Private labels keep growing more powerful. Sales of private label products are rising around the world, as consumers seek options for: ⭐ […]

March 25, 2023August 4, 2024Retail, Retail Trends, Strategy

Top Retail Trends – Q1 2023

What’s shaping 2023 retail strategy? So far this year, these 7 trends have dominated global headlines. Overarching themes include: ⭐ TECH: Retail […]

March 21, 2023August 4, 2024CPG, Marketing, Retail Trends

2023 Global Grocery Trends

Grocery shopping gets with the times. This year’s hottest grocery trends include: 🍎 Retail media networks🍊 Private labels🍌 Automation These trends directly reflect […]

March 18, 2023March 18, 2023Marketing

Meaty vs Snackable B2B Content

How hungry is your audience? Whether you create B2B content in-house, with ChatGPT or it’s done for you, match your content format […]

March 5, 2023August 4, 2024Retail, Strategy

Retail’s B2B Boom

Retail leaders are wooing B2B buyers. As consumer spending slows, retail leaders are catering to retailers’ and brands’ needs to fuel growth […]

February 20, 2023August 4, 2024AI, Finance, Tech

AI-Driven Cost Reduction

CFOs must love AI. Following last week’s post, AI in Retail, this visual shows how AI can cut costs across business functions.  […]

February 13, 2023August 4, 2024AI, Tech

AI in Retail

AI is revolutionizing retail. The global market for AI in retail is expected to reach $24 billion by 2028, rising by a […]

February 8, 2023February 8, 2023Strategic Communications

5 Steps to Make Your B2B Content More Strategic

Capitalize on the B2B boom (especially in retail tech). Use these best practices to align your B2B content with your overall business […]

February 8, 2023February 8, 2023Marketing

B2B Content With Sizzle

B2B is booming, especially in retail tech. Use these best practices as a checklist to connect with B2B buyers with content that […]

February 5, 2023August 4, 2024Marketing, Retail Media

Retail Media’s Global Appeal

Why did retail media networks top several 2023 trend lists? As consumer spending slows, more retailers now focus on selling advertising to […]

January 15, 2023August 4, 2024Retail, Retail Trends, Strategy

2023 Retail Strategy Trends

Retailers blaze a trail beyond traditional retail … This year, more retailers will fuel growth as they: Target B2B buyers with services […]

January 8, 2023August 4, 2024Retail, Retail Trends, Strategy

2023 Retail PEST Analysis

Which factors will influence retail strategy this year? POLITICAL: New global alliances and risks ECONOMIC: Slowdowns squeeze businesses and consumers SOCIAL: Anger […]

November 14, 2022August 4, 2024Retail, Retail Trends

2022 Retail Growth Trends

Retail’s bright spots … Amid reports of soft demand and retail layoffs, several areas show promise, including retail media and private labels. Notice […]

October 17, 2022August 4, 2024Marketing, Social Media

TikTok’s Meteoric Growth

In this second post in the series on retail’s marketing evolution, we examine TikTok’s meteoric rise in popularity. Within 5 years of […]

September 26, 2022August 4, 2024Marketing, Retail, Retail Media

Retail Media Networks

Retail media boom time … Although consumer spending has declined, retail media networks have emerged as a powerful B2B revenue driver. RETAILERS […]

September 19, 2022August 4, 2024Finance, Retail, Retail Trends

How Retail Businesses Adapt to Inflation

Retail companies react to inflation … In this series on inflation, we’ve already seen how rising prices change consumer behavior. Now we […]

August 22, 2022August 4, 2024Retail, Retail Trends, Strategy, Tech

E-Commerce Catapults Forward

E-commerce keeps evolving. Last week we looked at how we’re still smitten by stores. Now let’s examine the effects of changing consumption […]

Posts pagination

< 1 … 3 4 5 … 12 >

Categories

  • *Lead Generation
  • *Thought Leadership
  • AI
  • Brand
  • Case Studies
  • Change Management
  • Content Marketing
  • CPG
  • Crisis Communications
  • Customer Experience
  • Editing
  • Finance
  • HR Communications
  • Industry Research
  • Internal Communications
  • Leadership Communications
  • Marketing
  • Measurement
  • Private Label
  • Public Relations (PR)
  • Public Speaking
  • Retail
  • Retail Media
  • Retail Trends
  • Small Business
  • Social Media
  • Sports
  • Strategic Communications
  • Strategy
  • Tech
  • Tools & resources
  • Uncategorized
  • Websites
Lisa Goller Marketing | B2B content with smarts + sizzle | Site by Karere Inc