2024 Retail PEST Analysis
What will keep retail CEOs up at night in 2024? As we ring in the new year, let’s examine macro factors affecting […]
Tag: tech
Top Retail Trends in Q4 2023
What’s happening in retail in Q4 2023? What’s up: 🔺 Black Friday sales results🔺 Returns process innovation🔺 Channel blurring, as DTC shops, […]
Retail Revenue Drivers for 2024 Growth
Topline growth protects retail margins. In 2024, more retail companies will sell to both B2C and B2B markets to diversify their revenue […]
Cost-Effective Marketing Practices
Make your marketing more affordable. Recent marketing layoffs and budget cuts have forced marketing teams around the world to do more with […]
Happy Small Business Week!
How it all began … I always loved books (and dressing like a hoochie, apparently), so I feel grateful to celebrate 10 […]
Retail’s B2B Growth Drivers
While consumer spending slows, B2B spending grows. Rising inflation forced retail CFOs to get creative and find new revenue drivers and efficiencies […]
Top Retail Trends in Q3 2023
These 5 trends shaped global retail over the summer. Big themes among them include: ⭐ COMPETITIVENESS: Companies invest in strengthening their competitive […]
Retail Media – Looking Ahead
#30DaysofRetailMedia | Day 30: Retail Media – Looking Ahead Where is retail media headed? These 12 trends provide a hint of how […]
Who Has Retail Media Power?
#30DaysofRetailMedia | Day 29: Who Has Retail Media Power? Retail media is magnetic … Around the world, the retail media space continues […]
Retail Media PEST Analysis
#30DaysofRetailMedia | Day 28: Retail Media PEST Analysis What’s shaping retail media strategy? These external forces affect retail media stakeholders (retailers, brands, […]
Retail Media Partnership Trends
#30DaysofRetailMedia | Day 27: Retail Media Partnership Trends Partnerships help retailers go deeper into media … These retail media partnerships help retailers […]
Stores Evolve With Retail Media
#30DaysofRetailMedia | Day 22: Stores Evolve With Retail Media Retail media is moving into stores. Here’s why. ❤️ We still love brick-and-mortar. […]
Retail Media is All About the Data
#30DaysofRetailMedia | Day 20: Retail Media is All About the Data It pays to know the customer. Brands use a retailer’s first-party […]
Ad Buying & Selling Evolve With Retail Media
#30DaysofRetailMedia | Day 18: Ad Buying & Selling Evolve With Retail Media Retailers are now media companies. More brands and agencies buy […]
Retail Media Reveals Marketing Silos
#30DaysofRetailMedia | Day 15: Retail Media Reveals Marketing Silos Retail media’s explosive growth prompts marketers to examine the status quo. PAIN POINTS […]
Retail Media Leaders – Tech providers
#30DaysofRetailMedia | Day 13: Retail Media Leaders – Tech providers These tech leaders are connecting the retail media ecosystem. They have made […]
Retail Media Leaders – Brands
#30DaysofRetailMedia | Day 12: Retail Media Leaders – Brands Who’s showing leadership among retail media advertisers? 🍏 Food & beverage💋 Health & […]
Consumers’ Retail Media Needs
#30DaysofRetailMedia | Day 10: Consumers’ Retail Media Needs Consumers are the heart of retail media. Savvy, empowered and increasingly mobile, consumers can […]
Tech Providers’ Retail Media Needs
#30DaysofRetailMedia | Day 9: Tech Providers’ Retail Media Needs Tech providers are the digital backbone of retail media. A wide range of […]
Retail Media Stakeholders
#30DaysofRetailMedia | Day 6: Retail Media Stakeholders It takes a retail media ecosystem … B2C and B2B stakeholder groups that collaborate to […]