On-Site vs. Off-Site Retail Media
#30DaysofRetailMedia | Day 3: On-Site vs. Off-Site Retail Media Brands have a growing number of choices in where they advertise to reach […]
#30DaysofRetailMedia | Day 3: On-Site vs. Off-Site Retail Media Brands have a growing number of choices in where they advertise to reach […]
#30DaysofRetailMedia | Day 2: Online vs. Offline Retail Media Retail media is omnichannel, as this snackable post shows. While many people think […]
#30DaysofRetailMedia | Day 1: Retail Media is on Fire 🔥 Welcome to this new series dedicated to examining retail media’s profound influence […]
What shaped 2023 retail strategy in Q2? Over the past 3 months, these trends have dominated global headlines. Big themes among them […]
Who has retail power right now? This mid-year review of Porter’s 5 Forces shows retail stakeholders have retained their respective levels of […]
What’s influencing retail strategy? Over the past 6 months, certain market factors have had an outsized effect on retail strategy, as noted […]
Look How Far Amazon Has Come! From overcoming pandemic out-of-stocks to smashing Prime Day records and emerging as the biggest advertiser in […]
Look how far Target has come! Since the pandemic started, Target has invested in delighting customers with: 🎯 Shop-in-shop excitement🎯 E-commerce efficiency🎯 […]
What risks do retail CEOs navigate? Overall, these 7 risks show how: ⚠️ AGILITY is required to keep up with these powerful […]
Retail theft keeps rising. To protect employees, customers and property, more retailers are taking action to mitigate this costly industry risk. Shoplifting […]
Mature e-commerce markets (US, UK and China) often grab attention. This second post in a global e-commerce series flips the map upside […]
What’s shaping 2023 retail strategy? So far this year, these 7 trends have dominated global headlines. Overarching themes include: ⭐ TECH: Retail […]
Grocery shopping gets with the times. This year’s hottest grocery trends include: 🍎 Retail media networks🍊 Private labels🍌 Automation These trends directly reflect […]
CFOs must love AI. Following last week’s post, AI in Retail, this visual shows how AI can cut costs across business functions. […]
AI is revolutionizing retail. The global market for AI in retail is expected to reach $24 billion by 2028, rising by a […]
Capitalize on the B2B boom (especially in retail tech). Use these best practices to align your B2B content with your overall business […]
Retailers blaze a trail beyond traditional retail … This year, more retailers will fuel growth as they: Target B2B buyers with services […]
Which factors will influence retail strategy this year? POLITICAL: New global alliances and risks ECONOMIC: Slowdowns squeeze businesses and consumers SOCIAL: Anger […]
Retail’s bright spots … Amid reports of soft demand and retail layoffs, several areas show promise, including retail media and private labels. Notice […]
In this second post in the series on retail’s marketing evolution, we examine TikTok’s meteoric rise in popularity. Within 5 years of […]