#30DaysofRetailMedia | Day 26: Retail Media Key Success Factors
Whatβs the foundation for retail media success?
Key success factors include:
π Industry vision
π Data quality
π― Targeting
Overall themes include:
π€ Industry collaboration and integration
β Mutual benefits for all stakeholder groups
β€οΈ Keeping consumers at the heart of retail media
What success factors would you add?
Related:
Retail Media is All About the Data
Retail Media Sparks Restructuring
Retail Media Risks
Retail Media Key Success Factors
![](https://www.lisagoller.com/wp-content/uploads/2023/10/Retail-Media-Key-Success-Factors-v2.-Lisa-Goller-Marketing-lisagoller.com_-920x711.png)