Skip to content
+1.416.460.0659lisa@lisagoller.com
  • LinkedIn
  • Twitter
Lisa Goller Marketing | Strategy | Content | Project management
Toggle menu
  • Home
  • About
  • Services
  • Blog
  • Contact

Tag: strategy

March 21, 2023August 4, 2024CPG, Marketing, Retail Trends

2023 Global Grocery Trends

Grocery shopping gets with the times. This year’s hottest grocery trends include: 🍎 Retail media networks🍊 Private labels🍌 Automation These trends directly reflect […]

February 20, 2023August 4, 2024AI, Finance, Tech

AI-Driven Cost Reduction

CFOs must love AI. Following last week’s post, AI in Retail, this visual shows how AI can cut costs across business functions.  […]

February 13, 2023August 4, 2024AI, Tech

AI in Retail

AI is revolutionizing retail. The global market for AI in retail is expected to reach $24 billion by 2028, rising by a […]

February 8, 2023February 8, 2023Strategic Communications

5 Steps to Make Your B2B Content More Strategic

Capitalize on the B2B boom (especially in retail tech). Use these best practices to align your B2B content with your overall business […]

January 15, 2023August 4, 2024Retail, Retail Trends, Strategy

2023 Retail Strategy Trends

Retailers blaze a trail beyond traditional retail … This year, more retailers will fuel growth as they: Target B2B buyers with services […]

January 8, 2023August 4, 2024Retail, Retail Trends, Strategy

2023 Retail PEST Analysis

Which factors will influence retail strategy this year? POLITICAL: New global alliances and risks ECONOMIC: Slowdowns squeeze businesses and consumers SOCIAL: Anger […]

November 14, 2022August 4, 2024Retail, Retail Trends

2022 Retail Growth Trends

Retail’s bright spots … Amid reports of soft demand and retail layoffs, several areas show promise, including retail media and private labels. Notice […]

October 17, 2022August 4, 2024Marketing, Social Media

TikTok’s Meteoric Growth

In this second post in the series on retail’s marketing evolution, we examine TikTok’s meteoric rise in popularity. Within 5 years of […]

September 26, 2022August 4, 2024Marketing, Retail, Retail Media

Retail Media Networks

Retail media boom time … Although consumer spending has declined, retail media networks have emerged as a powerful B2B revenue driver. RETAILERS […]

September 19, 2022August 4, 2024Finance, Retail, Retail Trends

How Retail Businesses Adapt to Inflation

Retail companies react to inflation … In this series on inflation, we’ve already seen how rising prices change consumer behavior. Now we […]

September 12, 2022August 4, 2024Finance, Retail, Retail Trends

Inflation’s Big Impact

Inflation is shaping shopping. These recent statistics (and those below) show inflation’s: PERVASIVENESS, affecting most consumersPRESSURE on personal finance decisionsINFLUENCE on consumer […]

July 25, 2022July 25, 2022Strategy

2022 Retail Strategy Trends Mid-Year Check-In

What’s driving 2022 retail business strategies? This final post in our mid-year check-in series reviews evidence of 2022 retail strategy trends. REAL […]

July 11, 2022August 4, 2024Retail, Retail Trends, Strategy

2022 Retail PEST Analysis Mid-Year Check-In

A lot has changed in 6 months … This mid-year check-in on January’s 2022 Retail PEST Analysis reveals new market pressures and […]

June 21, 2022August 4, 2024Finance, Retail, Retail Trends

Rising Retail Costs

Retail costs keep climbing. After examining Profitability Pressures and Retail Revenue Drivers, it’s time to look at retail costs. As expenses mount, retailers and […]

April 26, 2022August 4, 2024Retail, Retail Trends

Living Large: 2022 Luxury Trends

Bank on swank … Even as inflation soars, luxury shoppers still pamper themselves by investing in upscale brands. More notable trends: 🛍 […]

March 20, 2022August 4, 2024Retail, Retail Trends, Strategy

2022 Retail Risks

Retail gets riskier … Across retail categories, CEOs face complex market factors that affect their 2022 strategies. Consumers are also affected by […]

March 13, 2022March 17, 2022Strategy

Russia’s Reversal of Fortune

Global companies are breaking up with Russia. Across industries, leading companies are protesting the war on Ukraine by halting their operations in […]

February 6, 2022August 4, 2024Retail, Retail Trends, Strategy

Retail 2022 – Porter’s 5 Forces

Who has retail power? Market volatility continues to shift power across global retail players. Key success factors in 2022 include: ⭐️ Agility⭐️ […]

January 30, 2022August 4, 2024Retail, Retail Trends, Strategy

2022 Retail Strategy Trends

What’s fuelling retail strategy? Overall, companies are investing in a superior customer experience in 2022 through: RISK MITIGATION: Building local and global […]

January 23, 2022August 4, 2024Retail Trends, Strategy

Amazon’s Pandemic Partnerships

Titans of industry are teaming up. From cashierless coffee shops to sustainability stewardship, Amazon’s recent collaborations contribute to meaningful change in global […]

Posts pagination

< 1 … 4 5 6 … 10 >

Categories

  • *Lead Generation
  • *Thought Leadership
  • AI
  • Brand
  • Case Studies
  • Change Management
  • Content Marketing
  • CPG
  • Crisis Communications
  • Customer Experience
  • Editing
  • Finance
  • HR Communications
  • Industry Research
  • Internal Communications
  • Leadership Communications
  • Marketing
  • Measurement
  • Private Label
  • Public Relations (PR)
  • Public Speaking
  • Retail
  • Retail Media
  • Retail Trends
  • Small Business
  • Social Media
  • Sports
  • Strategic Communications
  • Strategy
  • Tech
  • Tools & resources
  • Uncategorized
  • Websites
Lisa Goller Marketing | B2B content with smarts + sizzle | Site by Karere Inc