tech – Page 8 – Lisa Goller Marketing | Strategy | Content

May 19, 2020January 9, 2021*Thought Leadership, Case Studies, Change Management, CPG, Customer Experience, Industry Research, Retail, Strategic Communications

Is Walmart winning?

2020 SWOT analysis: Is Walmart winning? The world’s biggest retailer has shown surprising agility to serve consumers during the coronavirus crisis. The […]

May 10, 2020January 9, 2021*Thought Leadership, Case Studies, Change Management, CPG, Crisis Communications, Customer Experience, Industry Research, Leadership Communications, Retail, Strategic Communications, Tech

Is Amazon Pandemic-Proof?

Most retail companies are burning their 2020 business strategies. The coronavirus crisis has: – Left many independent retailers and brands insolvent– Prompted […]

May 4, 2020January 9, 2021*Thought Leadership, Change Management, Customer Experience, Industry Research, Marketing, Public Relations (PR), Retail, Strategic Communications, Tech

Pandemic Power Play

By investing $4 billion of operating profit into its COVID-19 plan, Amazon is setting itself up for spectacular success that will last […]

April 28, 2020January 9, 2021*Thought Leadership, Change Management, Content Marketing, Industry Research, Marketing, Small Business, Strategic Communications, Tech

Pandemic-Driven Pivots

Creativity conquers chaos: This year, agile companies have shown profound resilience by reinventing themselves in response to the coronavirus pandemic. From beer […]

April 13, 2020January 9, 2021*Thought Leadership, Change Management, CPG, Industry Research, Marketing, Retail, Strategic Communications, Tech

9 Tech Trends Taking Off Due to Coronavirus

Digital Renaissance: We’re in the midst of a massive, global shift toward the digital realm. Over the past two months, the coronavirus […]

January 15, 2017May 30, 2019Leadership Communications, Marketing, Small Business, Tech

The Sweetest Business Networking Event of the Year

Tonight, Toronto entrepreneurs put the ‘epic’ in epicurean. More than 100 guests attended the most decadent (and least nutritious) networking event of […]

March 3, 2016June 28, 2016*Lead Generation, Content Marketing, Marketing

Content = Marketing

February 9, 2016May 30, 2019*Thought Leadership, Industry Research, Leadership Communications, Tech

Leadership Tips from Proven Tech Disruptors

Technology is today’s business game-changer. Its growing influence impacts everyone from the c-suite to the customer service frontlines. Now it’s impossible to […]

February 4, 2016February 4, 2016*Lead Generation, *Thought Leadership, Content Marketing, Customer Experience

Helping is the new selling …

January 21, 2016December 7, 2016Content Marketing, Uncategorized

Use content to prove your value

January 15, 2016May 30, 2019Industry Research, Small Business, Tech

Toronto Needs Tech Disruptors, Say Public & Private Sectors

Move over, Silicon Valley. Toronto’s hot technology sector is attracting leading global IT companies. The city boasts top talent, an affordable Canadian […]

January 14, 2016May 30, 2019Marketing

Marketing Lessons from David Bowie Songs

Behind his extravagant rock star lifestyle, outrageous costumes and dramatic makeup, David Bowie was a brilliant businessman worth nearly $1 billion. A […]

January 13, 2016May 30, 2019Industry Research, Strategic Communications, Tech

Business Tips from Toronto’s Bold Tech Entrepreneurs

Move over, Silicon Valley. Toronto’s hot technology sector is attracting leading global companies with its top talent, affordable Canadian dollar and mayor, […]

January 13, 2016May 30, 2019*Lead Generation, Industry Research, Marketing, Strategic Communications, Tech

6 Tech Trends Affecting Your Marketing Team in 2016

(Originally posted on LinkedIn.) Say good-bye to the silos between IT and marketing. Today’s most successful companies embrace the powerful fusion of […]

December 17, 2015December 7, 2016Content Marketing, Marketing