Retail Media Insights Panel
“All the retail stakeholder groups win” with effective in-store retail media. [37:35] Grateful to participate in ADvendio’s Retail Media Insights Panel: Exploring […]
Tag: US
Private Label’s Global Growth
Private labels keep growing more powerful. Sales of private label products are rising around the world, as consumers seek options for: ⭐ […]
Livestreaming Enlivens Retail
Retail goes live to air. Livestreaming helps retailers and brands: – Interact with consumers in real time– Target relevant audiences– Fuel e-commerce […]
Global E-Commerce Boom
The future of retail is online. This year’s global pandemic has made e-commerce a retail necessity to connect companies and consumers. More […]
Trump’s Winning Marketing Strategy: Rage Against the Machine
The world awoke to a whole new reality show. As astounded Americans try to make sense of last night’s election results (and […]
24 Entrepreneurs’ Top Tips from their Dads
In time for Father’s Day, entrepreneurs around the world celebrated their tough and tender role models. These business owners remind us that […]
Marketing Lessons from David Bowie Songs
Behind his extravagant rock star lifestyle, outrageous costumes and dramatic makeup, David Bowie was a brilliant businessman worth nearly $1 billion. A […]
6 Tech Trends Affecting Your Marketing Team in 2016
(Originally posted on LinkedIn.) Say good-bye to the silos between IT and marketing. Today’s most successful companies embrace the powerful fusion of […]
2015 PR Fails … and What We Can Learn From Them
Move over, Malaysia Airlines and Jian Ghomeshi. In 2015 we survived a tsunami of shocking new PR scandals involving Volkswagen, Ashley Madison, […]
10 Qualities of Winning Entrepreneurs
In a recent LinkedIn post, over three dozen entrepreneurs generously shared with me their top tips for business success. They mentioned several […]
5 Proven Ways to Boost Your Brand Power
The power of your brand is in your hands. You may wonder how your company can gain a competitive edge, cut through […]
Executive Ghostwriter as a Time Saver
It’s frightful: Business executives are bursting with brilliant insights – yet they have no time to share them. That’s why some leaders […]
14 Experts Share How to Recession-Proof Your Business
In both strong and weak economies, your company deserves promotion. Last month, Statistics Canada confirmed the Canadian economy slipped into recession in […]
Rock Stars of Content Marketing
Beyond coffee, Starbucks is a powerhouse in content marketing. Starbucks’ commitment to comfort, community and consistency — across its 21,000 stores and […]
Leadership Lessons from Toronto’s Tech Titans
In Toronto’s booming technology sector, companies are competing for top talent while trying to attract investors, remain agile and stay ahead of […]
5 Questions Your B2B Marketing Must Answer
If you sell to businesses, you’ll profit by anticipating what B2B buyers expect from your message. B2B marketing has changed. Today the […]