Skip to content
+1.416.460.0659lisa@lisagoller.com
  • LinkedIn
  • Twitter
Lisa Goller Marketing | Strategy | Content | Project management
Toggle menu
  • Home
  • About
  • Services
  • Blog
  • Contact

Tag: tech

August 10, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media, Strategy

Endemic vs. Non-Endemic Brands in Retail Media

#30DaysofRetailMedia | Day 4: Endemic vs. Non-Endemic Brands in Retail Media Brands are positioning themselves along our shopping journey. Retail media advertising […]

August 8, 2023August 4, 2024Marketing, Retail, Retail Media, Tech

Online vs. Offline Retail Media

#30DaysofRetailMedia | Day 2: Online vs. Offline Retail Media Retail media is omnichannel, as this snackable post shows. While many people think […]

August 7, 2023August 4, 2024Marketing, Retail, Retail Media

Retail Media is on Fire

#30DaysofRetailMedia | Day 1: Retail Media is on Fire 🔥 Welcome to this new series dedicated to examining retail media’s profound influence […]

June 26, 2023August 4, 2024Retail Trends, Strategy

Top Retail Trends in Q2 2023

What shaped 2023 retail strategy in Q2? Over the past 3 months, these trends have dominated global headlines. Big themes among them […]

June 20, 2023August 4, 2024Retail, Strategy

Retail Power in June 2023 – Porter’s 5 Forces

Who has retail power right now? This mid-year review of Porter’s 5 Forces shows retail stakeholders have retained their respective levels of […]

June 12, 2023August 4, 2024Retail, Strategy

2023 Retail PEST Analysis Mid-Year Review

What’s influencing retail strategy? Over the past 6 months, certain market factors have had an outsized effect on retail strategy, as noted […]

June 7, 2023August 4, 2024Retail, Strategy

Look How Far Amazon Has Come

Look How Far Amazon Has Come! From overcoming pandemic out-of-stocks to smashing Prime Day records and emerging as the biggest advertiser in […]

May 31, 2023August 4, 2024Retail, Strategy

Look How Far Target Has Come

Look how far Target has come! Since the pandemic started, Target has invested in delighting customers with: 🎯 Shop-in-shop excitement🎯 E-commerce efficiency🎯 […]

May 23, 2023August 4, 2024Retail, Strategy

Look How Far Walmart Has Come

Look how far Walmart has come! Since 2020, Walmart has shown strategic agility by adapting to consumers’ needs, competitors’ moves and market […]

May 15, 2023August 4, 2024Retail, Strategy

2023 Retail Risks

What risks do retail CEOs navigate? Overall, these 7 risks show how: ⚠️ AGILITY is required to keep up with these powerful […]

May 9, 2023August 4, 2024Retail, Retail Trends

Retail Theft on the Rise

Retail theft keeps rising. To protect employees, customers and property, more retailers are taking action to mitigate this costly industry risk. Shoplifting […]

April 24, 2023August 4, 2024Retail, Retail Trends

South Africa E-Commerce Matures

Mature e-commerce markets (US, UK and China) often grab attention. This second post in a global e-commerce series flips the map upside […]

April 18, 2023April 24, 2023Marketing

Ingredients of a Strong B2B Infographic

Fill your sales funnel … Visual content boosts your brand reach, helping you stand out as the retail tech space gets more […]

March 25, 2023August 4, 2024Retail, Retail Trends, Strategy

Top Retail Trends – Q1 2023

What’s shaping 2023 retail strategy? So far this year, these 7 trends have dominated global headlines. Overarching themes include: ⭐ TECH: Retail […]

March 18, 2023March 18, 2023Marketing

Meaty vs Snackable B2B Content

How hungry is your audience? Whether you create B2B content in-house, with ChatGPT or it’s done for you, match your content format […]

March 12, 2023August 4, 2024Retail, Tech

In-Store Tech Trends

What’s in store? Lots of tech. Stores keep getting smarter, as retailers around the world invest in in-store technology to improve: – […]

March 5, 2023August 4, 2024Retail, Strategy

Retail’s B2B Boom

Retail leaders are wooing B2B buyers. As consumer spending slows, retail leaders are catering to retailers’ and brands’ needs to fuel growth […]

February 26, 2023August 4, 2024Retail, Social Media

Social Shopping Evolution

E-commerce is getting more social. More retailers and brands align their online marketing with consumers’ habits to reach them where they already […]

February 13, 2023August 4, 2024AI, Tech

AI in Retail

AI is revolutionizing retail. The global market for AI in retail is expected to reach $24 billion by 2028, rising by a […]

February 8, 2023February 8, 2023Strategic Communications

5 Steps to Make Your B2B Content More Strategic

Capitalize on the B2B boom (especially in retail tech). Use these best practices to align your B2B content with your overall business […]

Posts pagination

< 1 … 3 4 5 … 12 >

Categories

  • *Lead Generation
  • *Thought Leadership
  • AI
  • Brand
  • Case Studies
  • Change Management
  • Content Marketing
  • CPG
  • Crisis Communications
  • Customer Experience
  • Editing
  • Finance
  • HR Communications
  • Industry Research
  • Internal Communications
  • Leadership Communications
  • Marketing
  • Measurement
  • Private Label
  • Public Relations (PR)
  • Public Speaking
  • Retail
  • Retail Media
  • Retail Trends
  • Small Business
  • Social Media
  • Sports
  • Strategic Communications
  • Strategy
  • Tech
  • Tools & resources
  • Uncategorized
  • Websites
Lisa Goller Marketing | B2B content with smarts + sizzle | Site by Karere Inc