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Tag: tech

September 5, 2023August 4, 2024Change Management, CPG, Marketing, Measurement, Retail, Retail Media

Stores Evolve With Retail Media

#30DaysofRetailMedia | Day 22: Stores Evolve With Retail Media Retail media is moving into stores. Here’s why. ❤️ We still love brick-and-mortar. […]

September 1, 2023August 4, 2024Customer Experience, Marketing, Retail, Retail Media, Strategy

Retail Media is All About the Data

#30DaysofRetailMedia | Day 20: Retail Media is All About the Data It pays to know the customer. Brands use a retailer’s first-party […]

August 30, 2023August 4, 2024Brand, Change Management, CPG, Marketing, Retail, Retail Media, Tech

Ad Buying & Selling Evolve With Retail Media

#30DaysofRetailMedia | Day 18: Ad Buying & Selling Evolve With Retail Media Retailers are now media companies. More brands and agencies buy […]

August 25, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media

Retail Media Reveals Marketing Silos

#30DaysofRetailMedia | Day 15: Retail Media Reveals Marketing Silos Retail media’s explosive growth prompts marketers to examine the status quo. PAIN POINTS […]

August 23, 2023August 4, 2024Change Management, Marketing, Retail, Retail Media, Tech

Retail Media Leaders – Tech providers

#30DaysofRetailMedia | Day 13: Retail Media Leaders – Tech providers These tech leaders are connecting the retail media ecosystem. They have made […]

August 22, 2023August 4, 2024Brand, CPG, Marketing, Retail, Retail Media

Retail Media Leaders – Brands

#30DaysofRetailMedia | Day 12: Retail Media Leaders – Brands Who’s showing leadership among retail media advertisers? 🍏 Food & beverage💋 Health & […]

August 18, 2023August 4, 2024Customer Experience, Marketing, Retail, Retail Media

Consumers’ Retail Media Needs

#30DaysofRetailMedia | Day 10: Consumers’ Retail Media Needs Consumers are the heart of retail media. Savvy, empowered and increasingly mobile, consumers can […]

August 17, 2023August 4, 2024Change Management, Marketing, Retail, Retail Media, Tech

Tech Providers’ Retail Media Needs

#30DaysofRetailMedia | Day 9: Tech Providers’ Retail Media Needs Tech providers are the digital backbone of retail media. A wide range of […]

August 14, 2023August 4, 2024Change Management, CPG, Marketing, Retail, Retail Media, Tech

Retail Media Stakeholders

#30DaysofRetailMedia | Day 6: Retail Media Stakeholders It takes a retail media ecosystem … B2C and B2B stakeholder groups that collaborate to […]

August 10, 2023October 23, 2025Brand, CPG, Marketing, Retail, Retail Media, Strategy

Endemic vs. Non-Endemic Brands in Retail Media

#30DaysofRetailMedia | Day 4: Endemic vs. Non-Endemic Brands in Retail Media Brands are positioning themselves along our shopping journey. Retail media advertising […]

August 8, 2023August 4, 2024Marketing, Retail, Retail Media, Tech

Online vs. Offline Retail Media

#30DaysofRetailMedia | Day 2: Online vs. Offline Retail Media Retail media is omnichannel, as this snackable post shows. While many people think […]

August 7, 2023August 4, 2024Marketing, Retail, Retail Media

Retail Media is on Fire

#30DaysofRetailMedia | Day 1: Retail Media is on Fire 🔥 Welcome to this new series dedicated to examining retail media’s profound influence […]

June 26, 2023August 4, 2024Retail Trends, Strategy

Top Retail Trends in Q2 2023

What shaped 2023 retail strategy in Q2? Over the past 3 months, these trends have dominated global headlines. Big themes among them […]

June 20, 2023August 4, 2024Retail, Strategy

Retail Power in June 2023 – Porter’s 5 Forces

Who has retail power right now? This mid-year review of Porter’s 5 Forces shows retail stakeholders have retained their respective levels of […]

June 12, 2023August 4, 2024Retail, Strategy

2023 Retail PEST Analysis Mid-Year Review

What’s influencing retail strategy? Over the past 6 months, certain market factors have had an outsized effect on retail strategy, as noted […]

June 7, 2023August 4, 2024Retail, Strategy

Look How Far Amazon Has Come

Look How Far Amazon Has Come! From overcoming pandemic out-of-stocks to smashing Prime Day records and emerging as the biggest advertiser in […]

May 31, 2023August 4, 2024Retail, Strategy

Look How Far Target Has Come

Look how far Target has come! Since the pandemic started, Target has invested in delighting customers with: 🎯 Shop-in-shop excitement🎯 E-commerce efficiency🎯 […]

May 23, 2023August 4, 2024Retail, Strategy

Look How Far Walmart Has Come

Look how far Walmart has come! Since 2020, Walmart has shown strategic agility by adapting to consumers’ needs, competitors’ moves and market […]

May 15, 2023August 4, 2024Retail, Strategy

2023 Retail Risks

What risks do retail CEOs navigate? Overall, these 7 risks show how: ⚠️ AGILITY is required to keep up with these powerful […]

May 9, 2023August 4, 2024Retail, Retail Trends

Retail Theft on the Rise

Retail theft keeps rising. To protect employees, customers and property, more retailers are taking action to mitigate this costly industry risk. Shoplifting […]

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